1945
- Founded on june 20, in the city of Sapiranga - Rio Grande do Sul.
1964
- The first outlet opens on the BR 116 federal highway.
1965
- Opening of the second store on Dr. Flores Road, in Porto Alegre.
1970
- Beginning of exports.
1984
- Creation of the Paquetá Esportes brand.
1992
- Creation of the Dumond brand.
1994
- Purchase of the Gaston chain.
1996
- Arrival in the state of Ceará with the Itapajé production plant.
2000
- Beginning of the partnership with Adidas.
2001
- Beginning of financial services operations.
2003
- Arrival in the state of Bahia with the Ipirá production plant.
2004
- Opening of the first Dumond store.
2005
- Purchse of the Esposende chain in northeast Brazil.
2006
- Abertura da Unidade Industrial da Argentina e início do negócio de empreendimentos imobiliários
2007
- Purchase of Capodarte and Ortopé.
2010
- Arrival in the Dominican Republic and creation of the Ateliermix and Lilly's Closet brands.
2013
2015
